Address

Montgomery Village Shopping Center 2320 Midway Drive Santa Rosa, CA 95405 Corner of Midway Drive and Farmers Lane (Highway 12)
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Store Hours

Mon
10:00am - 7:00pm
Tue
10:00am - 7:00pm
Wed
10:00am - 7:00pm
Thu
10:00am - 7:00pm
Fri
10:00am - 7:00pm
Sat
10:00am - 6:00pm
Sun
Closed

Contact Info

707-526-2032

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Exclusive Offers

Only at Site for Sore Eyes Santa Rosa

Complete Pair of Designer Eyeglasses Nike, Champion, Adidas or Fila
starting at
$99
with single-vision CR-39 lenses*
HD Digital Progressive Lenses BOGO**
50 %
OFF
Precision View logo
preferred practice patients Acuvue® Brand Contact Lenses
New Wearers
Save Additional
$50
in preferred upgrade rewards!^
Site for Sore Eyes Santa Rosa exterior

Why choose Site for Sore Eyes Santa Rosa?

There’s a reason why so many families in Santa Rosa trust Site for Sore Eyes for all of their eye care needs. We’re a leading national provider of high-quality eye care treatment and services, and we are recognized for having one of the largest selections of value and designer eyewear in the region. Whether you need ophthalmic lenses, contact lenses, or any other eye care products or accessories, you can find it at our store in Montgomery Village. We even carry an extensive collection of frames including Anne Klein, Bebe, Joseph Abboud, Diane von Furstenberg, Nine West, Police, among others. And, when you purchase from Site for Sore Eyes, you can do so with confidence because we give you a full 30 days to exchange your purchase if you are unsatisfied with it for any reason. For even greater convenience, we also accept CareCredit® and most health insurance plans. Visit the Site for Sore Eyes store in the Montgomery Village Shopping Center in Santa Rosa, CA and get professional eye care for you and your family at a price that fits your budget.

Site for Sore Eyes Santa Rosa Best Optometrist 2024

CareCredit

Eye Exams & Affordable Eye Care in Santa Rosa

The Site for Sore Eyes store in Santa Rosa, CA is proud to offer our community affordable eye care solutions for every member of the family. From durable eyewear for dad, to designer frames for mom, to shatter-resistant lenses for the youngsters, to sports eyewear for teens – our store has it all. And, you get it all with greater convenience, better customer service, and a larger selection than any other eye care store in the region. At Site for Sore Eyes, an Independent Doctor of Optometry performs comprehensive eye exams using the latest technology in the optical field. At the same time, our friendly, highly-trained staff provides you with exceptional, personalized attention and the services you need, including free fittings, adjustments, and expert contact lens training.

Our Brands

We carry popular designer brands and the latest styles to fit your style and budget. Stop by your neighborhood Site for Sore Eyes location to view our complete collection.

  • Adin Thomas
  • Ann Taylor
  • Anne Klein
  • Bebe
  • Champion
  • Cinzia
  • Cote D’Azur
  • Draper James
  • Fila
  • Flexon
  • Flexure
  • Furla
  • Jones New York
  • Joseph Abboud
  • Longchamp
  • Lucky Brand
  • Maui Jim
  • Nicole Miller
  • Nine West
  • Oakley®
  • Penguin
  • Ray-Ban®
  • Salvatore Ferragamo
  • Scott Harris
  • Versace

Vision Plans We Accept

In most cases, we are able to bill your vision insurance provider directly, thereby saving you time and out-of-pocket expenses for whatever your visit was for: eyeglasses, eyewear, contact lenses, or eye exams. The plans we accept include:

  • Aetna
  • Avesis
  • Blue Cross Blue Shield
  • Clarity Vision
  • Coast to Coast Vision
  • Davis Vision
  • EyeMed
  • Great-West
  • Health Net
  • National Vision Administrators, L.L.C.
  • Optum Health Care
  • Principal
  • Spectera
  • Superior Vision
  • Vision Plan of America

Don’t see your insurance listed? Call this store at 707-526-2020 to check for additional accepted insurance plans.

Use your FSA (flex spending account) and HSA (health savings account) funds on eye exams, eyeglasses, and contact lenses!

About The Doctor: Peter DiSalvo Independent Doctor of Optometry at Site for Sore Eyes

Photo of Peter DiSalvo

About the Doctor: Peter DiSalvo Independent Doctor of Optometry at Site for Sore Eyes

Peter DiSalvo, an Independent Doctor of Optometry. DiSalvo has been practicing optometry in the San Francisco Bay Area, and Northern California, for forty years. Having established his private practice in 1987, he has acquired extensive experience in providing patients with comprehensive optometric care. After earning a bachelor of science degree at Pennsylvania State University, DiSalvo served in the U.S. Army for three years, and then went on to receive his doctorate from the U.C. Berkeley School of Optometry in 1974. DiSalvo has completed extensive training to obtain certification in ocular therapeutics and glaucoma.
DiSalvo is most rewarded by diagnosing his patient’s eye conditions and providing both clear and comfortable vision for his patients. His services also include comprehensive fitting of a wide selection of contact lenses. Recognized by his patients for exceptional doctor-patient rapport, DiSalvo is also fluent in the Spanish language.

Eye Exams available by an Independent Doctor of Optometry conveniently located at Site for Sore Eyes. Site for Sore Eyes does not employ the optometrist nor do they provide eye exams.

About The Doctor: Dr. Julie Ring Independent Doctor of Optometry at Site for Sore Eyes

Photo of Dr. Julie Ring

Doctor Hours

Thu 10:00 AM to 6:00 PM

About the Doctor: Dr. Julie Ring Independent Doctor of Optometry at Site for Sore Eyes

Dr. Julie Ring is a Napa native that graduated from Pacific University College of Optometry in 2018 and UC Davis in 2012. She has diverse extensive experience in glaucoma treatment, contact lens, ocular disease treatment and dry eye therapy. Dr. Ring lives in Santa Rosa and in her free time she enjoys making art, crocheting, playing piano, bowling, and spending time with her cat, Isabelle.

Eye Exams available by an Independent Doctor of Optometry conveniently located at Site for Sore Eyes. Site for Sore Eyes does not employ the optometrist nor do they provide eye exams.

* On purchase of frames from a select group of designer brands with single-vision CR-39 plastic lenses. Inventory will vary by participating location, while supplies last. Cannot be combined with insurance or other offers. Other restrictions may apply. See store for details. Limited time offer. ** Buy one complete pair of eyeglasses (frames with progressive lenses) and get 50% off progressive lenses on second pair (with purchase of frames). Second pair must be equal or lesser value. Progressive lenses must be Precision View brand or similar. Cannot be combined with insurance or other offers. Other restrictions may apply. Valid at participating location. See store for details. Limited time offer. ^ Offer valid on purchase of eligible supply quantities of ACUVUE® branded contact lenses at Acuvue Preferred Practice retail locations. See full terms and conditions at MyAcuvueRewards.com and complete online reward form within 60 days of purchase. [2025PP16801 | AS112505]